October 2000 Newsletter
Architects and engineers are frustrated with construction product websites that are little more than an advertisement or brochure. Even worse is to provide your design data and make it difficult to find and use your data. Or, for a manufacturer to have a website and then take it offline for modifications and leave nothing but a blank page or a 404 error. Would you stop accepting calls on your 800# because you were making changes? Several manufacturers have done just that with their website!
While every manufacturer has different information for design using their products, these recommendations are a starting spot for your website design. Ask yourself, can a designer find this data on your website? You will probably have a similar page for each product or CSI section where you have products. Consider this as a checklist of information that should be included on your website:
Think this is too difficult to put on a page? Take a look at our suggested website design - WebFormat and this example:
WebFormat - HardKnox Products
This page shows a simple - and fast - way to set up your product pages. Every architect has commented - "I like it! How do we get every manufacturer to use this layout?" Feel free to adopt and use this as a guideline for your website.
Publisher - 4specs