February 2015 Newsletter

**** The 4specs Perspective

Understand Your Google Options

Google offers your website free users via organic listings, paid users via AdWords and website management tools. I use many Google services to manage the 4specs website and business and personal activities.

Look over these low-cost or free Kindle e-books that explain your options into more detail. If you do not have a Kindle, Amazon has free computer and tablet programs to read Kindle books on your iPhone, iPad, Android phone, portable and desktop computers. If you try the Kindle Unlimited program for 30 days for free, all these books are available to borrow at no cost.

Google Analytics for Beginners - a great starting spot. Only $.99 for the Kindle book when I updated the link.

Webmaster Tools - [web link no longer works] for the Kindle book - a great tool to understand how Google sees your website with suggestions on resolving certain problems.

Google AdWords for Beginners - $2.99 for the Kindle book - good overview of pay-per-referral advertising



Colin Gilboy
Publisher - 4specs
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